Contributing to the sustainable development goal (SDG) 4 – Quality Education, the Education for Justice (E4J) initiative designs education activities for primary, secondary and tertiary levels to help educators teach the next generation to better understand the rule of law issues.
For this initiative, I designed a series of branding items including posters, flyers, wearables and stationaries, and I developed and managed various campaigns in parallel.
Break The Silence: Chuka
Break the Silence is a videogame developed by the UNODC Mexico office, which main objective is to create awareness on girls and boys regarding gender-based violence, physical, psychological, and sexual abuse. A campaign #BreakTheSilence was designed with promotional content around this topic being regularly produced and pushed out on social media to promote the Chuka product. View social media pack here.
Model UN
Model United Nations (MUN) offers a popular way to learn about the United Nations and to give tomorrow’s leaders an insight into negotiating at the international level. E4J developed a resource guide to support MUNers who wish to integrate crime prevention and criminal justice issues into their simulations. The campaign #E4JMUN was designed to promote the guide regularly and to cover the relevant MUN events.
Model UN with THIMUN, Qatar
In February 2019, a Model United Nations conference was held in Doha in collaboration with THIMUN Qatar, bringing 1600+ students around the world to discuss issues of SDG16. Following that, a simulation of CCPCJ was held to discuss topics in UNODC-mandated areas. I covered this MUN conference in Doha with multimedia support, including: Web story; Photographing the event; Social Media live tweets to cover the event; Video and interview recording.
UN Youth Summit at ECOSOC
In April 2019, at United Nations Economic and Social Council’s annual Youth Forum, UNODC invited young people to debate the myriad ways in which youth could become more involved in shaping a safer, more just future. I covered all the UNODC events on site from the UN Headquarters in New York providing media support including interviews, live social media, video and photographing, and news story.
Online Zoo
‘The Online Zoo’ book is created under the E4J initiative to teach pre-school and primary school children about Internet safety in a playful way. To promote the book, I created #OnlineZoo campaign with digital media content including graphics and animation to be posted regularly across social media. See social media pack here.
The Zorbs
‘The Zorbs’ is a series that tells a story of an imaginary planet and its inhabitants who overcome a range of challenges. The series was designed as a fun yet informative educational tool with a set of animated videos that cover issues related to justice, cybercrime, human rights, gender, and integrity. To promote the Zorbs series, I developed the campaign #TheZorbs and designed the children-friendly branding items including wearables, stationaries, water bottles. View media pack here.
Hackathon for Justice
Hackathon for Justice is a partnership between E4J and Africa Teen Geeks that challenges youth at the secondary level to develop mobile apps and online games dealing with crime issues by using coding skills. Between 2017-2019, Hackathon for Justice related activities were rolled out in South Africa, Bolivia, Indonesia, Nigeria and the U.S., attracting more partners on board including Facebook, Instagram, Symantec, and the World Bank. I developed the campaign #Hackathon4Justice to promote the relevant events.
Inspire Change Together
I created the campaign #InspireChangeTogether for a unique educational tool – the E4J University Modules Series. Composed by a set of nine modules, it focuses on essential rule of law subjects including Crime Prevention and Criminal Justice, Organized Crime, Counter-Terrorism, Anti-Corruption, Cybercrime, Trafficking in Persons, Smuggling of Migrants, Wildlife, Fisheries and Forest Crime, Firearms, and Integrity and Ethics. View social media pack here.
